CoolxDad, a non-profit organization enlisted the expertise of Nett Lifestyle to curate a targeted social media campaign. The launch included social media content creation, promotional video direction, production, set design, press relations and content strategy..
CoolxDad mission is to aid and uplift all men of color striving to build a better world for their children and serve the communities in which they live.
Meet Robert Hodge:
The father of the beautiful Xara and a dope interdisciplinary artist whose practice explores themes of memory and commemoration. We're proud to call him an ally and brother.
Directed By: Kevin Barnett
Produced By: Francios Achan